It was there, staring you in the face when you made that decision. Did you see it? Why not? What stopped you or got in your way? Others say they saw it. Why didn’t they tell you? It happens all the time. You’re not alone.

Managers make decisions that may be based on internal beliefs only to find the market never felt that way at all. Companies take actions thinking that past successes will validate their future rewards and miss societal changes that determine their fate. Industries shrink because inertia keeps them making the same mistakes. Countries try to stimulate their economies only to drive them into the ditch.

Why does it happen? Hubris? Arrogance? Navieté? Fear? All of the above. Corporate myopia can cause sales to go down, industries to disappear, and countries to fall by the wayside. Our blog looks at some of these mistakes, some in the past and some still in the making. We’ll see what we can learn from them and hope that you’ll read, comment and join in the discussion.

Click here to go to Corporate Myopia (Coming very soon)

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